The postboxes have been redecorated to celebrate Mothers Day.
Royal Mail is launching specially decorated postboxes to mark Mother’s Day, and one of them contains a video about a missing West Sussex Mum.
The postboxes, three of which are for letters and cards and the fourth for parcels, are decorated in a plum colour and feature testimonies from Royal Mail employees.
The designs incorporate images of the workers’ mothers, an account of their relationship with them, and how lockdown restrictions may be impacting them.
The boxes are also ‘digitally activated’ – meaning customers can scan a QR code contained within the design on their mobile phone and watch a short film featuring the employees talking about their mother.
They are located in Inverness, Lisburn, Pontypridd and Liverpool.
One of the videos features Emma Cullingford, from West Sussex, speaking about her mother who went missing in 2013.
Emma was supported by Royal Mail charity partner Missing People, which provides support for more than 100,000 people who go missing each year.
The video was released on Royal Mail's social media a few days before, but can be found by scanning the QR code on one of the four purple postboxes.
You can watch the video for yourself on their Twitter page:
Our charity partner, Missing People is a UK dedicated charity to reuniting missing people with their families. Emma was supported by them when her mum went missing in 2013. Hear Emma speak about her Mum and pay a touching tribute to her. https://t.co/4jZIMCtqsM pic.twitter.com/rTwMvH5h6C
— Royal Mail (@RoyalMail) March 10, 2021
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