A record number of illegal vapes and tobacco products have been seized in Hampshire as Trading Standards step up action against rogue traders.
Hampshire County Council says more than 116,000 illegal vapes and tobacco items were confiscated last year, with an estimated street value of £138,000. The seizures form part of ongoing efforts to protect communities from unsafe and unlawful products, while supporting legitimate local businesses.
Trading Standards officers carry out regular inspections across the county, often working alongside Hampshire Police. The team also undertakes test purchasing exercises with trained young volunteers to identify shops selling vapes and tobacco illegally, including to underage customers.
Councillor Kirsty North, the council’s Cabinet Lead for Universal Services, said dodgy traders continue to exploit rising demand for vapes and tobacco products. She warned that illegal items can undermine responsible businesses and pose potential risks to people’s health.
She added that the council has prioritised frontline resources to tackle the issue, saying enforcement action is disrupting black market supply chains and preventing potentially dangerous products from reaching consumers. Residents are being urged to remain vigilant and report any concerns, including suspected underage sales.
Illegal vapes and tobacco are not only unlawful, but can also be harmful. Trading Standards warn they may contain unknown ingredients or higher levels of nicotine than permitted, increasing the risk to users’ health. Officers work closely with the county council’s public health team, sharing intelligence on where illegal products are coming from and how they are being distributed.
Shoppers are advised to check packaging carefully, as poor-quality printing, spelling mistakes or missing health warnings can be signs of counterfeit goods. Legitimate products should also display correct safety and compliance markings, along with manufacturer details.
Anyone who suspects the sale of illegal or counterfeit vapes or tobacco, or sales to underage customers, is encouraged to report it to Hampshire County Council Trading Standards. Traders found breaking the law can face investigation and possible criminal prosecution, while adults who buy these products for children also risk being fined.
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